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Consumer Behavior : Building Marketing Strategy by Del I Hawkins and etal

by Best, Roger J | Coney, Kenneth A | Mookerjee, Amit.

Edition: 9thMaterial type: Text

Book Language: English Publication details: N Delhi Tata McGraw - Hill 2007Availability: Items available for loan: 1 Call number: 658.834 209 73 CON. Accession number(s): 63067.

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Consumer Behavior : Building Marketing Strategy by Del I Hawkins ; David L Mothersbaugh and Amit Mookerjee

by Hawkins, Del I | Mothersbaugh, David L | Mookerjee, Amit.

Edition: 11thMaterial type: Text

Book Language: English Publication details: N D Tata McGraw - Hill Education 2013Availability: Items available for loan: 1 Call number: 658.834 209 73 HAW/C. Accession number(s): 61016.

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